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The Green Book PDF Print E-mail
 
 
Launching in September 2008
 
The Green Book
 
The Ultimate Green Directory

Brought to you by G Magazine &

www.thegreendirectory.com.au
 
 
The launch issue of The Green Book will be tipped onto the front cover of G Magazine; Australia’s award winning and best-selling green magazine.

The Green Book will feature 1,500 companies that have been especially selected by the publisher for their green products. It has been created by Luna Media, publishers of G Magazine in conjunction with Australia’s premier online green directory; www.thegreendirectory.com.au. Companies invited to appear in The Green Book will receive a free basic listing with their company name, products and phone number.
 
 Green Book on G MagazineThe Green Book will also be available as a standalone retail product during 2008 & 2009 via selected newsagencies, supermarkets, book stores, organic and health stores, green events and online. It will also be distributed to the CE Os of the top 1000 Australian companies, all high schools, universities and government departments.
 
  50,000 print run
 
 
Why Advertise?
 
  • You will reach an established green audience - the largest in Australia.

  • The Green Book will be tipped onto the front cover of the September issue of G Magazine. 
    • G is Australia’s top-selling green magazine and our sales are independently audited. G was recently awarded Consumer Magazine of the Year.
    • G Magazine is the first and only green magazine to be permanently ranged by Coles.
    • Reach an audience who want to support green products & services. 

  • National retail distribution: Available in over 4,000 newsagencies and bookstores, Coles stores, plus selected health & organic stores. The print run will be 50,000.
 
  • Corporate, government, education & conference distribution: 5,000 copies will be sent to the top 1000 companies in Australia, government departments, schools & universities plus eco, home and gardening events.

  • 12 month lifespan: The Green Book will be available nationally from September 2008.
 
 
Green Specs 
 
Printed Green Book Print: The print run will be 50,000+ copies nationally.

Distribution: Coles, NewsLink, newsagencies, organic and health stores plus CE Os of the top 1,000 companies, government departments, schools, universities plus eco, home and gardening events plus online retail.
 
Online: It will be promoted to over one million people throughout the year via G, Cosmos and www.thegreendirectory.com.au.
 
Publicity & Marketing: National publicity campaign focusing on retail, newspaper, television, radio and online.
 
 
Brought to you by: 
 
G Magazine
 
  • Print: We reach 150,000 readers EVERY month.
  • Online: We receive one million page views and 380,000 unique visitors every month via www.gmagazine.com.au & www.cosmosmagazine.com
  • Carbon neutral: G Magazine and its publisher Luna Media are 100% carbon neutral.
  • Award winning: Awarded 2007 Consumer Magazine of the Year.
  • Credible & authoritative: “G Magazine has set a new standard in the provision of practical advice for sustainable living - essential reading for anybody who wants to protect the future by taking action now.” -Richard Branson CEO of the Virgin Group
 
 
The Green Directory
 
Online directory leader:

  • Australia’s premier green directory.
  • Most popular and most visited directory for sustainable products .
  • More visitors and better statistics than any other green/eco directory in Australia.
  • Over 20,000 visitors per month, over 80,000 page views per month.
  • Credible: Quality controlled green directory - every listing is checked for greenwash so that users know what they are looking at is actually ‘green.’
  • Search engine optimisation: A listing on the green directory strengthens every green businesses placement in the major search engines like Google.
  • Google see us as an authoritative website for the keywords “green directory.”
 
 
Beautifully Designed and Easy To Read 
 
The Green Book will be broken up into 10 categories so that it is easy for the consumer to navigate. Within each category there will be a number of sub-categories.

Companies chosen to appear in The Green Book will receive a free basic listing of their company names, products and services and their phone number. Upgrading so that you stand out from the crowd is inexpensive.
 
Display of Green Book
 
 
Rates 
 
Stand out from the crowd with these two options:
 
Green Book Rates
 
 
Display 
 
Green Book Ad Display
 
 
Sponsorship Opportunities 
 
If you want to make an extra splash in The Green Book, why not become a sponsor?
 
Platinum Sponsor $25,000 (ex GST)
 
This is the ultimate sponsorship opportunity and there is only one available
 
  • Front cover mention: “The Green Book is proudly sponsored by...”
  • Inside front cover double page spread advertisement
  • Outside back cover advertisement
  • Inside back cover advertisement
  • 5 gold listings
  • A full page advertisement in the October issue of G Magazine
  • Banner during October on www.gmagazine.com.au and www.greendirectory.com.au
  • 500 copies of The Green Book
 
Category Sponsor $2,500 (ex GST)
 
Sponsor one of the ten categories in The Green Book.
 
  • On the opening page of the category, you will be featured as the category sponsor - this will include your company name, logo and website.
  • 2 gold listings within the category
  • 50 copies of The Green Book.
 
 
 
 
 
 
 
 

 

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